If creating or delivering presentations is part of your role’s responsibilities, the know-how to communicate complex messages simply while engaging your audience is essential for your success and advancement. Through visual storytelling, we can complement voiceovers and presentation skills. As ‘they’ say, a picture is worth a thousand words, and it can make the very difference between inspiring an audience and making a sale or distancing your audience and appearing inexperienced. This workshop will enhance your abilities to structure, design, and create engaging presentations.

This interactive workshop is designed to establish and enhance your ability to structure, design, and create engaging presentations using Microsoft PowerPoint, Apple Keynote, Google Slides, or other presentation tools.

Outstanding presentations require three key components: appealing content, engaging story, and powerful delivery. This program will help you learn the 5-step process of creating an effective and influential presentation and give you essential guidelines to produce visually appealing and well-structured content.

The 5-step Presentation Crafting process: 1. Identify your subject; 2. Investigate your audience using the Empathy Map; 3. Define your message or call-to-action; 4. Structure your presentation using the 4-Mat Model; 5. Identify visual aids to support your presentation using Content Storyboarding.

We created this workshop based on Visual Design Theory and elements of Story Structure. Through a blend of teaching and live facilitation exercises, you will be able to practice the material you learn actively.

Workshop Requirements - You should already have a working knowledge of PowerPoint, Keynote, or Google Slides. - Since we will be working with slides, you need to have a laptop installed with Microsoft PowerPoint, Apple’s Keynote, or Google Slides. - If you don’t own a license for one of these applications already, look into Apple Keynote if you have an Apple computer or Google Slides if you have an Apple, Windows, or Linux computer as they offer free licenses.

• Know Your Audience: Tailor information and data to meet the needs of different audiences.
• Information Clarity: Simplify overly complex data to draw attention to the key points and bring clarity and understanding to the audience.
• The 4-Mat Model: Structure a presentation to build interest by following lessons from cinematography and storytelling.
• Best Practices: Apply best practices to prepare for and deliver a commanding presentation.
• Design Guidelines: Employ design principles that maximize clarity and focus on the message’s highlights.
• Emotional Metaphor: Use visual imagery effectively to connect with and evoke emotional responses from your audience.